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Manning all the marketing touchpoints available can seem overwhelming but you can do it more easily by implementing automation that uses the customer perspective to build loyalty rather than create defection.
Marketing is your communication to the world that your business is ready for new inquiries. You are spreading the good news and branding yourself for future growth. Marketing is an investment.
With the internet opening up opportunities for thought leaders to express their viewpoints and ideas globally, we've seen a huge rise in female speakers within the marketing space. Through independent...
Social media platforms are powerful tools for smart marketers because they’re easy to use and come with large audiences. Social media allows you to promote your business in dynamic ways.
Let's say that you finally have the chance to start the restaurant that you wanted to open for years. Instead of leaping right into it, you may want to plan it carefully and draw up a plan for opening the business.
There are more than 745,290 franchises in the United States. Everything from pest control to luxury hotels can be a franchise. While they can be a great business, one problem that almost all have is how to market successfully.
The ease with which fitness professionals can generate online leads today far surpasses the massive effort needed in the past to earn new leads through offline promotional. Since the overwhelming majority...
People turn to the internet when looking for gyms in their area in today's modern society. A few years ago, you looked them up online on a desktop, got a map, and drove out to take a tour of the gym.
Nothing is more valuable than your existing client base telling their friends about you. When you have a strong offering and your clients are spreading the word, their trust is instantly built in.
