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Landing pages are key to gathering lead information and ultimately converting leads to clients. Landing pages are simplified versions of your website created specifically for a marketing campaign where a visitor lands...
There are so many customer relationship management (CRM) solutions out there, it can be hard to decide what one is best suited for your business. Here at PPL Labs, we’ve partnered with aNinja, an all-in-one sales...
Consumers are constantly faced with choices about where to spend their money. How do they ultimately make a decision about purchasing? They look to see who is putting in the extra effort to gain their trust.
Being a business owner means wearing many hats for your business. You can be the sales team, accounting, marketing, and customer service teams for your business. While it’s great to be so involved with your...
Owning a law firm means that you’re not only a lawyer but also a business owner. As a business owner, you have to oversee many operations, including sales and marketing. Digital marketing is becoming more...
There’s no denying that we live in a digital world. In order for your small business to gain recognition and increase sales, you need to occupy digital space! PPL Labs offers a wide variety of services to ensure...
A Customer Relationship Management (CRM) system is vital to streamlining outreach to leads and clients. Through automation, tracking, and monitoring, CRM manages your pipeline to ensure that you’re...
YouTube’s power in the digital marketing world is often under-recognized and underestimated. Did you have any idea that YouTube is now the second-largest search engine in the world...
It’s been 7 weeks since the Coronavirus forced the world to seemingly shut down and economies halted at an alarming rate. One week everything is business as usual and the next week most were forced to...
