Build and Market a New Whiskey Brand From the Ground Up

Whiplash came to us with a bold idea but no digital footprint; no website, no social media, and only limited in-store availability. Our goal was twofold: to build a full brand identity from scratch and to launch a marketing strategy that would generate real momentum. We created a complete e-commerce experience, crafted a distinct visual voice, and drove targeted campaigns to reach both whiskey lovers and newcomers drawn in by Whiplash’s unique whipped cream flavor. The mission was clear: create a brand people could find, love, and buy.